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The story began after a chance meeting between two friends.

The foundation of WatchPilot was laid in 2019, following a fortunate mix-up with a parcel of watches. This error brought together Tim Harrison, a pilot with a knack for entrepreneurship, and Akbar Hussain, an e-commerce expert with extensive distribution and retail experience. Their shared enthusiasm for transforming the watch retail landscape led to the creation of WatchPilot in 2020.
Under Tim and Akbar’s stewardship, WatchPilot quickly surpassed its e-commerce targets, carving out a niche as a pioneering and customer-centric company in the watch industry. The company stood out by discarding traditional exclusivities, focusing instead on making watch shopping a pleasurable and straightforward experience. This approach attracted a wide array of over 40 watch brands, from esteemed Swiss makers to lesser-known designers, all drawn to WatchPilot's innovative ethos.
Tim and Akbar evolved WatchPilot from an ambitious start-up into a multi-million-pound enterprise renowned for its commitment to quality and innovation. They remained true to their vision, fostering a business model that emphasized accessibility and integrity in watch retail.
Recently, the leadership torch was passed to Dilyana, marking the beginning of a new chapter for WatchPilot. Dilyana, with her sharp eye for successful ventures and exceptional business acumen, is poised to drive the company forward. Her expertise promises not only to uphold the values and legacy established by the founders but also to expand the brand’s reach and impact globally.
WatchPilot is now gearing up for groundbreaking developments and expansion under Dilyana’s direction, continuing to offer exceptional timepieces and unparalleled service to watch enthusiasts worldwide. Join us as we embark on this exciting journey, setting new benchmarks in the watch industry.

Our mission is to create a world-class shopping experience for everyone. We strive to be the first port of call for luxury purchases and fast-moving designer timepieces.

Dilyana, Entrepreneur & Owner